We’ve all heard it before. The 3 most important things to keep in mind when purchasing real estate: location, location, location! This common mantra refers to the belief that the same piece of real estate can have more or less value depending on where it’s located.

And it’s true.

While you can make all kinds of changes to improve the value of your property, you can’t change its location.

So what should you consider when scouting the perfect area for your new home? Here are a few things to keep in mind:

1. Your Lifestyle – Choosing a location that fits your lifestyle is one of the key elements to happily settling into an area.

Do you enjoy the outdoors? Look for an area with convenient access to outdoor recreation. Are you a city-lover? Search for metropolitan real estate close to shopping, restaurants and night-life. Maybe you have a young family. Find a spot in a family-friendly neighborhood with parks and good schools.

2. Crime/Safety – It’s no secret that areas with high crime levels have low real estate values. You’ll likely want to avoid purchasing property in areas that attract, or have the potential to attract, criminal activity. Ask yourself, what will this neighborhood be like five – or even ten – years from now?

Find out if burglaries are common in the area. Use online resources to track criminal records of individuals in the neighborhood. Check things out after dark. A little research can go a long way to provide peace-of-mind when it comes to protecting your future home.

3. Schools – Purchasing real estate in an area with highly-ranked schools can be a smart choice. Schools that perform well are not only a benefit to your family, but are also typically indicative of strong community support.

4. Accessibility – Ask yourself, how easy is this area to get to? Is it close to public transit systems? Is it within driving distance of desirable and/or necessary conveniences?

The more accessible a location is, the more likely it will be to attract economic development, which is a boon for regional real estate markets.

5. Desirability – We all know of those areas that have always been “the place to be.” Look for neighborhoods with homes that have held their value over many years and throughout varying economic conditions. These are the areas that stand the test of time, and will likely continue to attract buyers for years to come.

Remember, while there are many factors that determine the value of your real estate purchase, there are only three conditions you can’t change: location, location, location!


Castle & Cooke Mortgage, LLC® (NMLS #1251) is a leading independent mortgage lender headquartered in Draper, Utah, with locations across the United States.

Restrictions may apply. Not all who apply will qualify. Program qualifications & offerings are subject to change at any time. Equal Housing Lender. Castle & Cooke Mortgage, LLC is licensed in AL, AR, AZ, CA, CO, CT, FL, GA, HI, ID, IL, IN, IA, KY, MD, MI, MS, MO, NE, NV, NM, NC, ND, OH, OK, OR, TN, TX, UT, WA, WI and WY. Castle & Cooke Mortgage, LLC is licensed by the Arizona Department of Financial Institutions Arizona Mortgage Banker: BK-0908287. Castle & Cooke Mortgage, LLC is licensed by the Department of Business Oversight, under the California Residential Mortgage Lending Act License #4130740. In Colorado, Castle & Cooke Mortgage, LLC is regulated by the Division of Real Estate. Georgia Residential Mortgage Licensee, License #43759. Illinois Residential Mortgage Licensee. Oregon Mortgage Lending License #ML-4090. Licensed by the Mississippi Department of Banker and Consumer Finance.

Information contained in this this Blog does not constitute legal, financial, or other professional advice or services and should not be used as a substitute for professional advice. The purpose of the Blog is to provide Castle & Cooke Mortgage, LLC’s opinions and general guidance on certain matters related to mortgages. The reader accepts full responsibility for use of the information contained herein.